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Archives for January 2014

10 Mistakes International Businesses Make

January 28, 2014 By Mark Brown

I talk to clients all over the world and many of them do not fully realize the value of their international business brand. When I work with international business clients who want to enhance their exposure and increase their revenue, I usually have to stop them and ask if they have taken the necessary steps […]

Largest Trademark Lawsuits of All Time

January 27, 2014 By Mark Brown

In order for me to do my job properly, I have to be a sort of history geek when it comes to trademarks. If there is one thing I have learned over the years, it is that there is a lot to learn about trademarks from past lawsuits. Some of the largest companies in the […]

The .London Extension – Be More British Than The British

January 20, 2014 By Mark Brown

.london domain names

If you are a proud business owner located in London you will soon be able to show that with a great .LONDON domain extension. The introduction of this unique new gTLD will allow you to have a special URL address that stands out from the rest. This brings a whole new range of naming opportunities […]

Most Lucrative Sports Trademarks

January 20, 2014 By Mark Brown

When I sit down to talk to a new customer about the value of branding, I find that having concrete and recognizable examples makes it easier to get my point across. Many customers do not understand the value of investing in trademark registration until I start to explain the real value of some of the […]

Creative Domain Names for your Website

January 16, 2014 By Mark Brown

Best domain names

I have always been a big believer in unique, yet practical, domain names. There are a lot of reasons why your domain name should be creative; and there are some pretty neat tricks you can use to develop a creative domain name. Once you have the perfect domain name that symbolizes your company, you can […]

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